Multiple Choice
Which of the following is a characteristic of good customer value propositions?
A) Good customer value propositions tell a customer what he or she wants to hear.
B) Good customer value propositions make promises and guarantees to ensure that a customer places an order.
C) Good customer value propositions use vague statements that make it easier for a salesperson to make the sale.
D) Good customer value propositions are as specific as possible on tangible outcomes.
E) Good customer value propositions only reflect on the product or service dimensions that a customer will pay for.
Correct Answer:

Verified
Correct Answer:
Verified
Q2: A(n)_ refers to business conversations between buyers
Q4: _ allow flexibility to adapt to buyer
Q5: The last section of a written sales
Q6: The last section of the sales dialogue
Q7: A(n)_ is a sales presentation that allows
Q9: _ are referred to as complete self-contained
Q10: Because buyers make _ in their decision
Q11: Which of the following is the best
Q29: Customer value propositions should be specific with
Q91: The statement "Our product will help you