Marco Is a Business-To-Business Salesperson

Multiple Choice

Marco is a business-to-business salesperson.In order for Marco to understand his buyer's needs properly in the pre-approach stage, he needs to ask himself which needs his client possesses.Which of the following would qualify as a business-to-business need for Marco's client?

A) Clients needing help personal responsibilities
B) Clients needing help with generating influence within their organization
C) Clients needing help with increasing the efficiency of their production processes
D) Clients needing help with becoming more insightful about their competition
E) Clients needing help with reaching their business objectives