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    M Marketing Study Set 3
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    Exam 13: Services: the Intangible Product
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    What Are the Four Potential Gaps in the Service Gaps
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What Are the Four Potential Gaps in the Service Gaps

Question 94

Question 94

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What are the four potential gaps in the Service Gaps Model? What is the model designed to do?

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The four potential gaps are knowledge, s...

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