Multiple Choice
Match each item with the correct statement below.
-A product that contributes directly or indirectly to the output of other products for resale is also known as a(n) _____ product.
A) marketing mix
B) specialty products
C) product
D) services
E) convenience products
F) impulse goods
G) installations
H) wholesalers
I) business-to-business (B2B)
J) supplies
K) emergency goods
L) shopping products
M) component parts and materials
N) staples
O) product mix
P) product line
Q) line extension
R) total quality management
S) product lifecycle
T) benchmarking
Correct Answer:

Verified
Correct Answer:
Verified
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