Short Answer
What is an important component in determining psychographic characteristics?
A)benefits sought
B)use-situation factors
C)age
D)lifestyles
E)use-related factors
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q33: _ segmentation is used when the firm
Q34: Behavioral segmentation is often the most difficult
Q35: Why is behavior segmentation particularly beneficial in
Q36: Demographic segmentation divides markets by<br>A)geographic location.<br>B)characteristics such
Q37: Firms typically segment international markets using three
Q39: As a marketing activity, positioning assumes that
Q40: The 80/20 rule is a theory that
Q41: According to your text, the segmentation base
Q42: In order to boost sales, the manufacturer
Q43: The first step marketers should take when