Multiple Choice
In order to boost sales, the manufacturer of the soft drink 7UP embarked on a digital campaign called "Mix It UP a Little," highlighting the use of 7UP in baking, cooking and mixing cocktails. This is an example of
A) remarketing.
B) retargeting.
C) repositioning.
D) resegmenting.
E) remanufacturing.
Correct Answer:
Verified
Correct Answer:
Verified
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