Which of the Following Statements About African American Buying Patterns

Multiple Choice

Which of the following statements about African American buying patterns is most accurate?

A) African Americans spend more on clothing products for women and girls than Caucasians.
B) African Americans spend half as much on health and beauty products as Caucasians.
C) African Americans are not price-conscious nor strongly motivated by quality and choice.
D) African Americans are very unlikely to tell their friends about products and services they like.
E) When socioeconomic status differences between African Americans and Caucasians are removed, there are more similarities than points of difference.