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Stacey and Evan Are Preparing Budgets for a New Product

Question 136

Multiple Choice

Stacey and Evan are preparing budgets for a new product as well as finalizing plans for the full-scale marketing and manufacturing of the new Genie-Vac. They are in the ____ phase of the new-product development process.


A) test marketing
B) business analysis
C) concept testing
D) product development
E) commercialization

Correct Answer:

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