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Executives in Japan Decided to Price Lexus Luxury Cars in the United

Question 68

Multiple Choice

Executives in Japan decided to price Lexus luxury cars in the United States at $55,000 while pricing them at $66,000 in their own country. This is an example of


A) secondary-market pricing.
B) price skimming.
C) bait pricing.
D) prestige pricing.
E) random discounting.

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