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    Exam 10: Global Product Policy Decisions I: Developing New Products for Global Markets
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    Standardization of Product Has a _____ Orientation (Lower Costs Via
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Standardization of Product Has a _____ Orientation (Lower Costs Via

Question 67

Question 67

Multiple Choice

Standardization of product has a _____ orientation (lower costs via mass production) .


A) market-driven
B) service-driven
C) budget-driven
D) promotion-driven
E) product-driven

Correct Answer:

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