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    Global Marketing Management Study Set 3
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    Exam 10: Global Product Policy Decisions I: Developing New Products for Global Markets
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    All of the Following Are Steps in the New Product
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All of the Following Are Steps in the New Product

Question 72

Question 72

Multiple Choice

All of the following are steps in the new product development process except:


A) identification of new product ideas.
B) budget development.
C) screening.
D) concept testing.
E) test marketing.

Correct Answer:

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