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    Principles of Marketing Study Set 8
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    Exam 5: Market Segmenting, targeting, and Positioning
  5. Question
    Firms Appealing to a New Target Market Should Keep Their
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Firms Appealing to a New Target Market Should Keep Their

Question 15

Question 15

True/False

Firms appealing to a new target market should keep their current taglines,products,and marketing strategies in place because it is important to remain consistent in the minds of consumers.

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