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    Consumer Behavior Study Set 4
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    Exam 2: Consumer Focused Strategy: Segmentation and Positioning
  5. Question
    Demographic Segmentation Involves Segmenting on the Basis of Cultural Differences
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Demographic Segmentation Involves Segmenting on the Basis of Cultural Differences

Question 75

Question 75

True/False

Demographic segmentation involves segmenting on the basis of cultural differences among consumers living in
different cities, states, regions, or countries.

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