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  3. Study Set
    Consumer Behavior Science
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    Exam 2: Consumer Segmentation and Positioning
  5. Question
    What Is Psychographics and How Are Markets Segmented Using Psychographics
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What Is Psychographics and How Are Markets Segmented Using Psychographics

Question 21

Question 21

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What is psychographics and how are markets segmented using psychographics?

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Psychographics is lifestyle, often combi...

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