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  3. Study Set
    Essentials of Marketing
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    Exam 1: An Overview of Marketing
  5. Question
    A Market-Oriented Firm Defines Its Business in Terms Of
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A Market-Oriented Firm Defines Its Business in Terms Of

Question 53

Question 53

Multiple Choice

A market-oriented firm defines its business in terms of:


A) goods and services
B) the benefits its customers seek
C) employee empowerment
D) competitive position
E) customer satisfaction

Correct Answer:

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