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    Essentials of Marketing
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    Exam 9: Decision Support Systems and Marketing Research
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    Several Types of Analysis Are Common to Marketing Research
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Several Types of Analysis Are Common to Marketing Research

Question 58

Question 58

Multiple Choice

Several types of analysis are common to marketing research.Which one is the simplest?


A) One-way frequency counts
B) Statistical analyses
C) Cross-tabulations
D) Passive people meters
E) Scaled responses

Correct Answer:

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