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Toro Offered Consumers Up to a 100% Refund If They

Question 90

Multiple Choice

Toro offered consumers up to a 100% refund if they purchased a Toro snowblower in the summer and it didn't snow much during the subsequent winter.This is an example of _____ designed to stimulate consumer buying.


A) a sales promotion
B) a public relations activity
C) advertising
D) an implicit communication
E) personal selling

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