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    Essentials of Marketing
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    Exam 21: Customer Relationship Management (CRM)
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    Communications Between Customers and Organizations That Occur in Stores or at Information
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Communications Between Customers and Organizations That Occur in Stores or at Information

Question 112

Question 112

Multiple Choice

Communications between customers and organizations that occur in stores or at information kiosks are called:


A) live interactions
B) point-of-sale interactions
C) empowerment points
D) survey interactions
E) product interactions

Correct Answer:

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