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    Consumer Behavior Study Set 4
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    Exam 16: Contemporary Strategies in Reaching Consumers
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    The Internet Has Shortened the Amount of Time That a Word-Of-Mouth
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The Internet Has Shortened the Amount of Time That a Word-Of-Mouth

Question 1

Question 1

True/False

The Internet has shortened the amount of time that a word-of-mouth communication can linger in public.

Correct Answer:

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