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The Johnson and Johnson Company Needed to Find a Way

Question 44

Multiple Choice

The Johnson and Johnson Company needed to find a way to effectively improve teamwork in their product research division.One technique they used to generate cohesion was by having employees wear orange on Fridays.From a social influence perspective, this tactic was an example of:


A) automaticity
B) reciprocity
C) authority
D) liking
E) None of the above is correct.

Correct Answer:

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