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    Exam 1: Key Concepts in Marketing
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    The Identified Change in Consumer Behaviour Towards Online Shopping And/or
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The Identified Change in Consumer Behaviour Towards Online Shopping And/or

Question 19

Question 19

Multiple Choice

The identified change in consumer behaviour towards online shopping and/or searching for information can be described as a(n) __________ force operating in the dynamic marketing environment.


A) competitive
B) economic
C) political
D) legal
E) sociocultural

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