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    Marketing Principles Study Set 1
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    Exam 1: Key Concepts in Marketing
  5. Question
    The Distribution Variable in a Marketing Mix Is Directed Towards
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The Distribution Variable in a Marketing Mix Is Directed Towards

Question 20

Question 20

True/False

The distribution variable in a marketing mix is directed towards making products available in the quantities desired to as many target market customers as possible and keeping the total inventory, transportation and storage costs as low as possible.

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