Multiple Choice
Which of the following statements is the most accurate assessment of the role packaging plays in product offerings?
A) The importance of packaging has diminished as the online retailing has grown.
B) While packaging plays an important role in marketing goods, it is not relevant to the marketing of services.
C) Effective packaging eliminates the potential of product liability suits.
D) The importance of packaging is greater now than ever.
Correct Answer:
Verified
Correct Answer:
Verified
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