Casey Thought That the Salesman Was Charming; He Reminded Her

Multiple Choice

Casey thought that the salesman was charming; he reminded her of her father.She bought a digital camera based on his recommendations.This is an example of

A) high-pressure sales tactics.
B) positioning of a customer familiarity.
C) strategic modeling.
D) customer paring of information cognitively.
E) source attractiveness influencing customer attitudes.