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    Consumer Behavior Study Set 2
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    Exam 11: Social Influences on Consumer Behavior
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    Reference Groups Are Most Likely to Influence Whether We Buy
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Reference Groups Are Most Likely to Influence Whether We Buy

Question 58

Question 58

Multiple Choice

Reference groups are most likely to influence whether we buy a ____ good.


A) durable
B) symbolic
C) necessity
D) luxury
E) privately consumed

Correct Answer:

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