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    Retailing Management
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    Exam 4: Customer Buying Behavior
  5. Question
    Retailers Use Stimulation to
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Retailers Use Stimulation to

Question 31

Question 31

Multiple Choice

Retailers use stimulation to


A) satisfy customers' utilitarian needs.
B) enable extended problem solving.
C) promote cross-shopping.
D) segment the market based on lifestyles.
E) satisfy customers' hedonic needs.

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