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    Brand Management Co creating Meaningful Brands
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    Exam 5: Creating New Brands
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    Some Ideas Are Common to Many Brand Positions
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Some Ideas Are Common to Many Brand Positions

Question 28

Question 28

Multiple Choice

Some ideas are common to many brand positions. Which of the following is a strong idea?


A) Relevance
B) Innovation
C) Trust
D) None of these

Correct Answer:

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