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    Marketing Management Study Set 2
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    Exam 1: Defining Marketing for the 21st Century
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    Marketers Often Use the Term ________ to Cover Various Groupings
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Marketers Often Use the Term ________ to Cover Various Groupings

Question 29

Question 29

Multiple Choice

Marketers often use the term ________ to cover various groupings of customers.


A) social class position
B) people
C) demographic segment
D) market
E) buying power

Correct Answer:

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