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    Exam 4: Conducting Marketing Research
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    The Most Common Instrument Used to Collect Primary Data Is
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The Most Common Instrument Used to Collect Primary Data Is

Question 111

Question 111

Multiple Choice

The most common instrument used to collect primary data is the


A) human eye.
B) bar code reader.
C) Internet.
D) video camera.
E) questionnaire.

Correct Answer:

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