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  3. Study Set
    Marketing Management Study Set 2
  4. Exam
    Exam 18: Managing Mass Communications: Advertising, Sales Promotions, Events and Experiences, and Public Relations
  5. Question
    Advertising Is Any Paid Form of Nonpersonal Presentation and Promotion
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Advertising Is Any Paid Form of Nonpersonal Presentation and Promotion

Question 14

Question 14

True/False

Advertising is any paid form of nonpersonal presentation and promotion of ideas, goods, or services by an identified sponsor.

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