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    Exam 22: Managing a Holistic Marketing Organization
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    DuPont Was a Pioneer in Developing the Matrix Structure, Employing
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DuPont Was a Pioneer in Developing the Matrix Structure, Employing

Question 11

Question 11

Multiple Choice

DuPont was a pioneer in developing the matrix structure, employing both ________ and ________.


A) clients/servers
B) suppliers/main marketers
C) main marketers/suppliers
D) product/market managers
E) category /brand managers

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