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    Exam 7: Sales Dialogue: Creating and Communicating Value
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    The Value That Comes from Consuming a Product Is Referred
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The Value That Comes from Consuming a Product Is Referred

Question 86

Question 86

Multiple Choice

The value that comes from consuming a product is referred to as a(n) ____.


A) added Value Resource (AVR)
B) confirmed benefit
C) value proposition
D) Feature
E) None of the above

Correct Answer:

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