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    Exam 8: Legacy Media Strategies: Paid Pathways for National and Local Advertising Campaigns
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    How Do You Calculate the Number of GPR's
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How Do You Calculate the Number of GPR's

Question 1

Question 1

Multiple Choice

How do you calculate the number of GPR's?


A) Reach divided by Frequency
B) Reach times Frequency
C) Frequency divided by Reach
D) Frequency times Impressions
E) Impressions divided by Reach

Correct Answer:

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