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    Persuasion Theory and Applications
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    Exam 3: Audiences: Social Scientists Address Needs, Attitudes, and Beliefs
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    Explain Mere Exposure Theory and Offer an Example of Either
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Explain Mere Exposure Theory and Offer an Example of Either

Question 67

Question 67

Essay

Explain mere exposure theory and offer an example of either a product or a political campaign that used this strategy to reach intended audiences or consumers.

Correct Answer:

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The mere exposure theory suggests that p...

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