Services
Discover
Ask a Question
Log in
Sign up
Filters
Done
Question type:
Essay
Multiple Choice
Short Answer
True False
Matching
Topic
Business
Study Set
Managing Cultural Differences Global Leadership
Exam 10: Navigating Intercultural Environments: Concepts and Strategies
Path 4
Access For Free
Share
All types
Filters
Study Flashcards
Question 101
Short Answer
A transcultural marketing approach within one's own country implies that manage-ment appreciates the differences among _________________ groups and develops appropriate strategies to reach such peoples.