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    Business
  3. Study Set
    Integrated Advertising Promotion
  4. Exam
    Exam 7: Advertising Design-Message Strategies and Executional Frameworks
  5. Question
    One Reason for Using Typical Persons as Product Endorsers Is
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One Reason for Using Typical Persons as Product Endorsers Is

Question 246

Question 246

True/False

One reason for using typical persons as product endorsers is that they are more likely to possess at least an element of all five source characteristics.

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