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  3. Study Set
    Integrated Advertising Promotion
  4. Exam
    Exam 7: Advertising Design-Message Strategies and Executional Frameworks
  5. Question
    Which Message Strategy Invokes Feelings or Emotions and Match Those
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Which Message Strategy Invokes Feelings or Emotions and Match Those

Question 251

Question 251

Multiple Choice

Which message strategy invokes feelings or emotions and match those feelings with the good,service,or company?


A) cognitive
B) conative
C) affective
D) hyperbole

Correct Answer:

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