Multiple Choice
All of the following are examples of the perils of CRM EXCEPT ________.
A) implementing CRM before creating a customer strategy
B) the enormous cost that might eventually drain significant profits from the organization
C) rolling out CRM before changing the organization to match
D) assuming more CRM technology is better
E) stalking, not wooing, customers
Correct Answer:
Verified
Correct Answer:
Verified
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