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    Purchasers of Theatre Tickets Receive a 20% Discount If They
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Purchasers of Theatre Tickets Receive a 20% Discount If They

Question 102

Question 102

Multiple Choice

Purchasers of theatre tickets receive a 20% discount if they purchase and pay for the full season at one time.This is an example of what type of product-mix pricing


A) Mixed bundling
B) Pure bundling
C) Cross-promotion
D) Captive pricing
E) None of the above

Correct Answer:

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