Allied Inc

Multiple Choice

Allied Inc., a beverage manufacturer, follows a societal marketing orientation. It wants to revamp its existing containers as they were found to be harmful to its users. In this case, Allied Inc. should:

A) change the label of the old containers and use them.
B) sell containers that will leave high amounts of chemical wastes when burned.
C) produce containers that are less toxic than its previous containers.
D) manufacture containers that cannot be reused.