Multiple Choice
Which of the following statements is true of a sales orientation?
A) Consumers can be convinced to buy goods or services even though they do not need them.
B) Sales-oriented firms understand the needs and wants of the marketplace.
C) Sales-oriented firms lay maximum emphasis on society's long-term best interests.
D) Intermediaries are encouraged to push manufacturers' products aggressively.
Correct Answer:

Verified
Correct Answer:
Verified
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