Multiple Choice
Which of the following statements is true of customer-oriented personnel?
A) They come from a culture that supports its people.
B) They focus on building short-term relationships with customers.
C) They tend to be inward looking and internally focused.
D) They sell what the firm makes and not what the market wants.
Correct Answer:
Verified
Correct Answer:
Verified
Q12: A market-oriented organization focuses on making products
Q13: Livin' Styles, a home décor company, is
Q14: Which of the following statements is true
Q15: Which of the following statements is true
Q16: A firm would benefit from a production
Q18: List and define four marketing management philosophies.
Q19: A production-oriented firm focuses on satisfying customer
Q20: Relationship marketing assumes that many consumers and
Q22: Which of the following statements is true
Q46: Which of the following is a similarity