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    The Essentials of Marketing Research
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    Exam 8: Designing the Data-Gathering Instrument
  5. Question
    A(n) _____ Questionnaire Obscures the Purpose of the Research and Tries
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A(n) _____ Questionnaire Obscures the Purpose of the Research and Tries

Question 1

Question 1

Multiple Choice

A(n) _____ questionnaire obscures the purpose of the research and tries to indirectly get a respondent's point of view.


A) undisguised
B) undesigned
C) disguised
D) designed

Correct Answer:

verifed

Verified

Related Questions

Q2: _ interview is well-suited for exploratory research,

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Q6: Determining the specific information needed to achieve

Q7: If a response does not fit any

Q8: _ questions have the benefit of a

Q9: Open-ended questions provide the respondent with maximum

Q10: The researcher should avoid asking leading or

Q11: Structure describes how evident the purpose of

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