Multiple Choice
All of the following are disadvantages of the communication method of collecting data except
A) lack of cooperation on the part of the research subject
B) bias in the subjects response
C) ability to cover a wide spectrum of types of primary data
D) respondents inventing answers
Correct Answer:
Verified
Correct Answer:
Verified
Q7: An example of demographic and socioeconomic data
Q8: Communication includes various indirect approaches of asking
Q9: The relatively unstructured approach of focus groups
Q10: The standard reasons for conducting focus groups
Q11: Attitudes are a common object of measurement
Q13: Personal interviews are the most productive, accurate,
Q14: Intentions consist of inner states that direct
Q15: Communication includes various direct approaches of asking
Q16: A primary advantage of using personal interviewing
Q17: Psychographics and lifestyle data are sometimes referred