Multiple Choice
In the introduction to Chapter 3, Calvin Carson, customer value manager for International Paper, recognized that the company required salespeople who could add value to the customer interaction. Which of the following would best assist with this?
A) understand the customer's business strategy
B) understand when the customer needs the product
C) understand the competition's offering
D) understand the impact on your bonus
Correct Answer:
Verified
Correct Answer:
Verified
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