Which of the Following Best Summarizes How a Salesperson Should

Multiple Choice

Which of the following best summarizes how a salesperson should approach the process of sales planning?

A) The salesperson should start with short-term objectives and work forward to determine what needs to be done.
B) Sales planning should be completed on a weekly basis to ensure maximum flexibility to cope with unplanned events or priorities.
C) The salesperson should start with long-term objectives and work backward to determine what needs to be done.
D) Sales plans should be put in writing once agreed upon by the salesperson and management.