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    CRM The Foundation
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    Exam 1: Introduction to Customer Relationship Management
  5. Question
    The Value That Can Be Computed for a Lost Customer
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The Value That Can Be Computed for a Lost Customer

Question 10

Question 10

Multiple Choice

The value that can be computed for a lost customer after a company recaptures or regains them is referred to as which of the following?


A) SLTV
B) opting-in value
C) opt-out regain
D) second opt-in
E) none of the above

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