What Was the Objective of the Road Crew Social Marketing

Multiple Choice

What was the objective of the Road Crew social marketing campaign?

A) To get young men in Wisconsin small towns who drink and drive to use a ride service.
B) To encourage drivers to slow down when driving in work zones.
C) To get parents to make sure their children wear seatbelts.
D) To change the attitudes of drivers toward road construction.
E) To reduce road rage.