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  3. Study Set
    Advertising Principles and Practice
  4. Exam
    Exam 7: Strategic Planning
  5. Question
    A Business Plan May Cover a Specific Division of the Company
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A Business Plan May Cover a Specific Division of the Company

Question 4

Question 4

True/False

A business plan may cover a specific division of the company or a strategic business unit, such as a line of products or all the offerings under a single brand name.

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