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    Exam 2: Advertising: Terminology, Concepts, and Branding Terminology
  5. Question
    ________Is the Process of Creating a Brand Image That Engages
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________Is the Process of Creating a Brand Image That Engages

Question 47

Question 47

Multiple Choice

________is the process of creating a brand image that engages the heart and minds of customers.


A) planning.
B) branding.
C) promoting.
D) selling.

Correct Answer:

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